Insourcing Dissent: Brand English in the Entrepreneurial University

J. E. Elliott’s “Insourcing Dissent: Brand English in the Entrepreneurial University” appears in Telos 187 (Summer 2019). Read the full article at the Telos Online website, or purchase a print copy of the issue in our online store. Individual subscriptions to Telos are available in both print and online formats.

This essay addresses the emergence of dissent culture as a hallmark of teaching and research in English studies and the humanities more generally in the time and temper of the commercial-bureaucratic university. I argue that the most convincing explanation for the widespread adoption of a protest ethos in an institution ostensibly opposed to its prescriptions is not a paradigm shift from formalist to political approaches to texts and artifacts, much less principled opposition to late Western capitalism or technological reason, but a reproduction of the routines, scripts, norms, and values of American higher education as an entrepreneurial enterprise. Dissent, in other words, is an organizationally conservative force: it animates disciplinary alternatives to STEM and business curricula while articulating a remedial narrative of inclusiveness (“diversity”) that bears witness to American higher education’s residual commitments to political engagement and democracy building. This insourcing of protest has assured English studies’ viability in the corporate university by reconfiguring the discipline as an academic brand alongside Brand Science and Brand Business in the organizational field of the university. To the extent that the politics of advocating for the disempowered and marginalized is an in-house creation without demonstrable political or policy-related impact, however, dissent culture can also be read as a reflexive (and symptomatic) protest against its own institutional capture. The essay concludes with a discussion of prospective alterations to Brand English in light of recent developments in the digital humanities.

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Martin Sklar’s Theory of Capitalism and Socialism

Erik Olin Wright’s “Martin Sklar’s Theory of Capitalism and Socialism” appears in Telos 186 (Spring 2019). Read the full article at the Telos Online website, or purchase a print copy of the issue in our online store. Individual subscriptions to Telos are available in both print and online formats.

This essay explores how Martin Sklar’s typology of the patterns of thought that have animated social and political struggles in capitalist societies since the mid-nineteenth century can, with some modification, be incorporated into a more general analytical framework for thinking about alternatives to capitalism. Sklar frames his analysis primarily in terms of two contrasts—between what he calls “utopian” and “realist” modes of thoughts, and between capitalism and socialism as ways of organizing political-economy institutions. He supports a realist mode of thought that examines the ways in which socialist elements emerge within capitalism, creating various kinds of hybrids through what he calls the “capitalism/socialism interplay.” The prospects for progressive social change come out of that interplay. This essay proposes modifying Sklar’s framework in two respects: First, rather than rejecting the utopian mode of thought, utopian models can be useful as a way of clarifying the normative foundations of struggles for human emancipation and the logical connections between different elements of proposed alternatives to existing institutions and social structures. Second, while Sklar is correct that real economic systems contain hybrids of capitalist and noncapitalist elements, it is a mistake to lump all relevant noncapitalist elements under the rubric “socialist.” Specifically, it is useful to distinguish statism from socialism. This creates a more nuanced conceptual map of possibilities and points more clearly to the problem of democratizing state and democratizing the economy as the central task of progressive politics.

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Telos 186 (Spring 2019): Universal History

Telos 186 (Spring 2019) is now available for purchase in our store. Individual subscriptions to Telos are also available in both print and online formats.

This issue is devoted to the question of universal history and is based in part on a 2015 Telos-Paul Piccone Institute conference organized by Greg Melleuish. As this event suggested, universal history today imagines the convergence of humanity around a single trajectory of capitalist technological progress coupled with the defense of liberal rights. But as much as technology has increasingly linked the world into a single movement of history, we cannot say the same about liberal rights. Rather than pointing us toward the liberal light at the end of the historical tunnel, world politics seems to be casting us into the blazing arena of the “clash of civilizations” presaged by Samuel Huntington, with different regions of the world—Africa, America, Asia, Europe, the Muslim world—increasingly at odds, each region with a dominant civilization pursuing its own cultural and political hegemony. This divergence between a materialist unity of development and a cultural fragmentation frames the problem of universal history.

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On Late Capitalism

“The idea of a revolutionary, ‘post-materialistic’ subject, personified by marginal actors, was popularized by Jean-Paul Sartre, who viewed outcasts and criminals, like the writer and petty criminal Jean Genet, as enlightened critics of bourgeois society. In Germany, Frankfurt School theorists like Claus Offe proposed that in ‘late capitalism’ ever more social groups—the unemployed, the mentally ill, the lawbreakers—would be pushed to the margins and could eventually pose a real threat to the social order. The problem, as one wit put it, was that ‘late capitalism’ kept arriving too late.”

—Elliot Neaman, Free Radicals: Agitators, Hippies, Urban Guerrillas, and Germany’s Youth Revolt of the 1960s and 1970s

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Looking beyond Capitalist Democracy

In “The Crisis of Capitalist Democracy,” from Telos 152 (Fall 2010), Adrian Pabst “charts the rise of capitalist democracy” in its conceptual and historical origin, and then in its empirical and contemporary manifestation, before presenting an alternative. This alternative seeks the re-emergence of an autonomous realm of “civil society” that is not subsumed by either the free market or the liberal democratic state. Pabst begins by sketching the collusion of capitalism and democracy and their subsequent fusing into modern “market-states.” Representative democracy, in the same way that free-market capitalism creates abstract, virtual value from local and material processes, “tends toward the formalization and abstraction of politics from the people it purports to represent.” The collusion, therefore, of democratic states with free-market capitalism has led to a third-way combination of “some of the worst elements of the left and the right.”

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Sacrifice and the Crypto-theologies of Management

Sacrifice, or at least the discourse of sacrifice, is a recognizable aspect of popular management discourse and management scholarship of the “post-bureaucratic” variety, especially popular in America from the 1980s to the 2000s. The absence of bureaucratic structures of command necessitates other forms of authority, and notions of sacrifice form part of the symbolic armory of the post-bureaucratic chief executive—though, of course, post-bureaucracy is itself a symbolic myth more than a practical solution. In this talk I will set out some aspects and suggest, playfully, that there are crypto-theologies at work in management discourse and scholarship; I will finish by connecting these to the sacrifice and excess inherent in neoliberal forms of organization.

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